2019年劍橋商務(wù)英語中級(jí)寫作范文(7)
WHAT IS IMPORTANT WHEN ……?
Deciding on packaging for products
Image
Production process
【詞匯&短語】
包裝材料wrapper,packaging material 不可再生資源non-renewable resources
包裝設(shè)計(jì)package design 有利環(huán)境的 environmental-friendly
顧客的青睞 customer favor 膚淺的,表明的 superficial
【句型點(diǎn)擊】
自然過渡:
How shall I put it? 怎么說呢?
Actually…..
That’s just how I see it …..
個(gè)人觀點(diǎn):
Personally, I think…..
Frankly, I think….
【參考范例】
Packing of products concerns the fate of products because it arouses people’s desire for purchase. When deciding on packaging for products, we should take several things into consideration.
First of all, the image catches the eye of potential customers, people are sometimes skin deep when surrounded by a variety of products, their decisions are simply based upon the packaging, therefore a thoughtful design in color, shape and packaging materials is crucial in winning customer’s favor.
On the other hand, the cost of packaging should be carefully dealt with because it is contained in the prices of the products. Increased price will make the products less competitive in a buyer’s market. After all, in comparison with packaging, people are more sensitive to price.
Last but not least, our resources are limited and some are even non-renewable. Once the products are opened up, the wrapper are useless, so it is expected that designers can develop further uses of packaging materials or at least make them environmental-friendly.
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